The trollface meme “(Problem?)” is copyrighted. At the meme’s height, when it was plastered on t-shirts the creator would would pull in between $10,000 and $15,000 every few months.
The real guy behind the ‘Bad Luck Brian’ meme purposefully looked goofy for the picture he is known for. He purchased the vest at a thrift store and rubbed his face to get the awkward redness.
The term “meme” was coined by evolutionary biologist Richard Dawkins in 1976. It represents “one unit of cultural transmission.”
The United States Government gave Indiana University one million dollars to study memes.