The web app now pulls data for people on …

klout-justin-bieber.pngThe web app now pulls data for people on social media sites. It crunches all of the information, highlights topics where people are most influential, and generates a score for everyone between 1 and 100. The higher the score, the more influential a person is. Marketers use these scores to target their ads to industry leaders, whether it is a mom who has pull in her town’s PTA, or a CEO running a big-name company.

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