It took Taco Bell food engineers two years and 40 different recipes to create the Doritos Loco taco. It became so popular that it led to Taco Bell adding 15,000 jobs, propelling the company to outgrow Pizza Hut, KFC and even McDonald’s.
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It took Taco Bell food engineers two years and 40 different recipes to create the Doritos Loco taco. It became so popular that it led to Taco Bell adding 15,000 jobs, propelling the company to outgrow Pizza Hut, KFC and even McDonald’s.