Ingredients in the average bottle of prestige perfume cost about $1.20 to $1.50. The actual liquid in a typical bottle of $150 perfume is less than 1% of the retail cost. The bottle, box and and display carton typically cost four to six times times more than the fragrance itself
Researchers testing insect repellents used a Victoria’s Secret perfume as a standard, accidentally discovered that it repels mosquitoes better than many repellents on the market.
The reason perfume is applied to necks and wrists, with behind the knees being the most ideal location, is because these are pulse points that will warm the perfume and release fragrance continuously.