Every Christmas season, an estimated 3.6 million Japanese families treat themselves to Kentucky Fried Chicken, in what has become a nationwide tradition.
After opening his first shop, KFC’s Col. Sanders got in a shootout with a local competitor. His opponent shot a bystander and was eventually convicted of murder, ultimately eliminating Sander’s local competition.
Koreans eat about 600 million chickens per year and Korean fried chicken (or KFC) and beer is so popular that its facination has spread to China via Korean soap operas. A Chinese company once flew all 4500 of its employees to Korea so they all can have KFC and beer.
Dave Thomas, the founder of the successful fast food chain, Wendy’s, worked at KFC prior to Wendy’s and was responsible for the red and white striped chicken bucket design.
During his time with Colonel Sanders, Dave worked tirelessly to help create brand recognition, understanding that the more the customer believed in your brand, the more loyal they would be to your business. Dave recommended that KFC trim down their menu so that the company could focus on a signature dish that would distinguish them against their competitors. He also thought up the red-and-white-striped chicken bucket and the revolving sign designed to look like the bucket. He pressed the Colonel to appear in more commercials for the brand, believing that if the consumer knew and could relate to him, they would be more likely to develop an affinity for the brand.
Colonel Sanders was once a successful lawyer, but his legal career ended when he got into a courtroom brawl with his client.
Colonel Sanders made surprise visits to KFC restaurants. If dissatisfied with the food he threw it to the floor while cursing out the employees.
The secret blend of 11 herbs and spices that made KFC famous is sold by Marion-Kay Spices under the name “99-X”.
Colonel Sanders got fired from a dozen jobs; was a lawyer who once assaulted his own client in court; started a restaurant that when went out of business and found himself broke at the age of 65. That’s when he started KFC.
The most popular Christmas dinner tradition in Japan is to eat fried chicken from Kentucky Fried Chicken.
Colonel Sanders, as he got older, wasn’t a fan of KFC. According to the Consumerist, in the 1970s, Sanders commented publicly that KFC’s gravy reminded him of “sludge” and the mashed potatoes of “wallpaper paste.” KFC ended up suing its founder, but lost. Why? In part, because, as the court found, “the assertion that the chicken served by Kentucky Fried Chicken Corp. was not prepared exactly according to Sanders’ original recipe was not defamatory. It is almost inevitable that at least slight deviations would occur. Indeed, prospective customers would expect that.”