In 2012, pranksters posted flyers falsely claiming a Taco Bell would be opening in their small Alaskan city of 6,000. When Taco Bell discovered this, they shipped in the ingredients for 10,000 tacos.
A fire destroyed several buildings, but left a Carl’s Jr. unscathed. The Carl’s Jr. employees began making 165 burgers for the firemen, but the heat from the grilling meat caught the restaurant on fire.
Burger King launched a $40 million ad campaign in November 1985 called “Where’s Herb?” The idea was to find a character named Herb who’d never been to BK. Other chains pointed out that if Herb wasn’t at BK, it meant he probably liked other chains’ burgers more. Burger King profits fell 40% in 1986.
Since 2007, all of McDonald’s delivery trucks in the UK have been fueled by used cooking oil from their restaurants.
Christian-based company In-N-Out Burger not only prints the bible verse JOHN 3:16 on it’s soda cups but also prints different bible verses on it’s milkshake cups, burger wrappers, and french fry holders.
4 out of 5 millennials have never eaten a Big Mac before, showing how McDonald’s is struggling to compete with new, fast-casual burger joints.
Dave Thomas, the founder of the successful fast food chain, Wendy’s, worked at KFC prior to Wendy’s and was responsible for the red and white striped chicken bucket design.
During his time with Colonel Sanders, Dave worked tirelessly to help create brand recognition, understanding that the more the customer believed in your brand, the more loyal they would be to your business. Dave recommended that KFC trim down their menu so that the company could focus on a signature dish that would distinguish them against their competitors. He also thought up the red-and-white-striped chicken bucket and the revolving sign designed to look like the bucket. He pressed the Colonel to appear in more commercials for the brand, believing that if the consumer knew and could relate to him, they would be more likely to develop an affinity for the brand.
An Australian restaurant called Pablo’s Escoburgers came under fire for their burger called “The Patron,” a double patty with candied bacon topped with a line of white powder (garlic flour) and a rolled up fake $100 bank note. They announced that people were “lining up for a taste.”
McDonald’s, Chick-fil-A and Subway make over 6 figures from a single calorie. McDonald’s makes the most at $231,000 earned per calorie sold. In second and third place are Chick-fil-A and Subway.
Before McDonald’s switched from cooking its fries in beef tallow to vegetable oil, the fries had more saturated beef fat than their hamburgers.